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Free Marketing Plan TemplateThis page contains a free marketing plan template that you can download and use as a guide when writing your company plan. Every small business needs to have a comprehensive and fully integrated marketing plan. The difficulty is deciding just how to get started.I've created this simple but effective free marketing plan template to help get you going. You will need to fill in the details for your particular business but the template will certainly help guide you step-by-step through the process. Don't make the mistake if thinking you need to craft some sophisticated 100-page marketing plan. A short concise plan with 3-4 critical action steps will do much more to grow your business than an overly complicated plan that can't be followed or measured properly. Before we get to the plans, I want to clear up a confusion that a lot of people have. Your marketing plan is not your business plan. A marketing plan is a subset of your business plan. A marketing plan addresses how you will engage customers and prospects with your goods and services. Your business plan is more operational.
A marketing plan typically includes:
So, while your business needs both of these plans, the template below is for your company marketing plan only. If you require information on
writing a business plan, which is beyond the scope of this website, I recommend you check out
The One Page Business Plan.
This marketing template is a downloadable PDF file. Just right-click on the PDF link, save it to your desktop, and print it out to use it
as a marketing plan guide.
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A business plan typically includes:
